The Eisenhower Matrix: A Studio Owner's Secret Weapon?
Ever feel like you're juggling chainsaws while riding a unicycle?
Welcome to studio life.
There's always another email. Another mix. Another client who needs "just one more tweak."
It's exhausting.
But what if I told you there's a way out?
No, not quitting. (Though we've all had those days, right?)
I'm talking about the Eisenhower Matrix.
Sounds fancy, doesn't it?
It's not.
It's just four boxes.
But these four boxes might just save your sanity.
Here's how it works:
Imagine a grid. Two by two. Like a budget mixing console.
In the top left: Urgent and important. The "oh crap" quadrant.
Top right: Important, but not urgent. The "this is why you got into music" quadrant.
Bottom left: Urgent, but not important. The "shiny distraction" quadrant.
Bottom right: Not urgent, not important. The "why am I even doing this?" quadrant.
That's it.
Simple, right?
But here's the thing about simple tools: They work.
When was the last time you asked yourself, "Does this really matter right now?"
Probably somewhere between "never" and "are you kidding me?"
We're too busy doing to question what we're doing.
But what if questioning was the most productive thing you could do?
What if pausing for five minutes could save you five hours?
That's the magic of the matrix.
It makes you think.
It makes you choose.
Is tweaking that snare for the 48th time urgent? Important?
Is updating your Instagram more crucial than finishing that mix?
Should you really be doing your own taxes, or is that a task to hand off?
The matrix doesn't give you answers. It gives you questions.
And in a world where everyone's shouting for your attention, questions are your secret weapon.
But let's be real: Using the matrix feels weird at first.
It's like switching from analog to digital. There's a learning curve.
It might show you that you're spending hours on quadrant 4 tasks while your quadrant 2 dreams collect dust.
Yeah, that stings a bit.
But you know what?
Growing pains mean you're growing.
So here's your challenge:
For one day, run every task through the matrix.
Be brutal.
Be honest.
Be ready to surprise yourself.
You might find out your studio isn't drowning in tasks.
It's drowning in choices.
And now you have a life raft.
Grab it.
Your future self will thank you.
Who knows? You might even find time to finally label all those mystery cables.
Rich Steve Beck is a UK-based Mastering Engineer and owner of Not Just a Plugin studio. He's a member of the Music Producers Guild and Produce Like a Pro. Beck holds qualifications as an Insurance Broker and Mortgage Adviser, bringing financial acumen to his music industry work.
Rich conducts university lectures on music industry networking and maintains a music business blog. He founded "Produce, Mix, Fix and Conquer," a Facebook group with 4,000 professional audio engineers and producers.
His interview experience includes over 15,000 public interactions from his finance career and conversations with more than 40 Grammy-winning and multi-platinum selling audio engineers.
Beck is married (to his wife, who he lovingly refers to as "The Boss"), with two children and has a cat named Luna who loves climbing onto his studio gear!